What I did

Developed a 40-page website optimized for SEO, with clear navigation and a coherent structure tailored to the client’s specific needs

Design and UI/UX:

Created a modern design aligned with the visual identity of Rubis Control and ZEISS

Enhanced user experience by ensuring the site is intuitive and user-friendly

Retouched and optimized every image on the site using Photoshop to ensure a professional finish

Content Management:

Integrated detailed and informative texts about products and services

Added multimedia elements, including images and videos, to deliver an engaging and dynamic presentation

SEO and Technical Optimization

Structured pages for better organic search visibility, following a comprehensive SEO strategy defined with Semrush

Managed and optimized sitemaps and ensured page indexing via Google Search Console for optimal visibility

Maintenance and Updates

Regularly tracked site performance using Google Analytics

Continuously adjusted and improved content and features to meet evolving needs